HomeWebsite Template for Roofing Company
Roofing Company Templates

Website Templates for Roofing Companies

Professional HTML templates for roofers and roofing contractors. Emergency repair CTA, roof type service pages, inspection booking, NFRC membership display, project gallery, and local SEO structure — designed to capture urgent repair calls and planned replacement enquiries alike.

Get 180+ Templates — $35

Roofing Website — Two Distinct Customer Types

Roofing has two fundamentally different customer types with different website needs. Emergency repair customers (leak, storm damage, missing tiles) need a visible phone number and fast response time within the first 2 seconds. Planned replacement customers (full re-roof, flat roof conversion) need trust signals, project evidence, and detailed service information before requesting a quote. A roofing website must serve both without compromising either.

Emergency

Emergency Repair CTA

Large phone number in sticky header: "24/7 Emergency Roof Repairs." Response time displayed: "Average response: 2 hours." Emergency repair customers call the first roofer they find with a visible number — the phone number in the header is the most revenue-generating element on any roofing website, outperforming every other conversion element.

Services

Roof Type Service Pages

Pitched roof repairs, flat roof (EPDM/felt/fibreglass), tile and slate roofing, fascia and soffit, guttering, chimney repairs, lead work, storm damage repair. One page per roof type and service captures "[roof type] roofer [city]" searches. Flat roof and EPDM pages have lower competition than general 'roofer [city]' and attract specific high-intent customers.

NFRC

NFRC Membership Display

NFRC (National Federation of Roofing Contractors) membership is the primary professional quality signal for UK roofers. TrustMark government-endorsed quality scheme membership provides additional homeowner protection. Displaying both logos prominently addresses the consumer concern about cowboy roofers — a genuine industry problem that makes homeowners cautious.

Gallery

Before/After Project Gallery

Before/after photos by roof type: old leaking pitched roof vs new tiled finish, failed flat roof vs new EPDM installation. Project photos build evidence of your standard of work and help customers visualize what their own project will look like. Include photos of the scaffolding setup and work in progress — it demonstrates professional working practice.

Roofing SEO — Keyword Targets

KeywordVolumeUrgency
"Roofer [city]"HighModerate
"Roof repair [city]"HighHigh
"Emergency roofer [city]"ModerateImmediate
"Flat roof specialist [city]"ModerateLower — planned
"Roof replacement cost [city]"HighResearch
"EPDM flat roof [city]"LowerVery low competition

Get All 180+ Templates — $35 One-Time

Commercial licence · No subscription · Instant download · Lifetime updates

Download All 180+ Templates — $35
One payment · Own the files forever · Used by 500+ agencies worldwide

Frequently Asked Questions

What should a roofing company website include?
A roofing website needs: a large tappable phone number in the sticky header with 24/7 emergency availability, service pages for each roof type (pitched, flat, slate, fascia/guttering), NFRC and TrustMark membership display, before/after project gallery, response time displayed, coverage area, online quote request form, and a cost guide for common roofing jobs. The phone number and emergency CTA are the most critical elements for capturing urgent repair calls.
How do I make a roofing company rank on Google?
Target 'roofer [city]', 'roof repair [city]', and roof-type terms: 'flat roof specialist [city]', 'EPDM roofer [city]', 'slate roofer [city]'. A 'roof replacement cost' page targeting this research-phase search term captures planning-stage customers who are months from committing but are gathering information — they often become the highest-value customers when ready. Neighbourhood pages for each area in your coverage radius improve map pack visibility.
How do I target storm damage roofing work on my website?
Create a dedicated 'Storm Damage Roof Repair' page. After major storms, local searches for emergency roof repair spike dramatically. A page specifically targeting storm damage with: what to do immediately after roof damage, insurance claim process, emergency repair vs permanent fix, and your response time — captures these high-urgency searches. Submit this page to Google Search Console for fast indexing.
What should a roofing quote form include?
Property type (house/flat/commercial), roof type (pitched/flat/other), issue description (leak/missing tiles/full replacement/survey), urgency (emergency/within a week/no rush), preferred contact method, and a photo upload field for aerial or close-up photos. Customers who upload roof photos are more committed and the photos allow you to provide a preliminary estimate without a site visit in many cases.
How many roofing company HTML templates are in UIXDraft?
UIXDraft includes 180+ general-purpose HTML/CSS business templates — not built specifically for roofing businesses, but plain HTML/CSS you can freely edit and adapt with your own services, pricing and content. One $35 purchase, commercial licence.

Related Resources